Co-Founder | Branding, Marketing & Creative Strategy
Roulé Boulé Gelato is a Los Angeles-based mobile gelato catering company I co-founded with my brother, Alec. Inspired by our French-Italian heritage, we bring freshly churned Italian gelato to weddings, corporate events, brand activations, and private celebrations throughout Southern California.
Our concept goes beyond traditional catering, combining live gelato churning with customizable carts, thoughtful visual design, and an elevated guest experience.
As Co-Founder, I oversee the creative and marketing side of the business, applying my background in design, public relations, and strategic communications to build the brand from the ground up.
My responsibilities include:
Develop brand identity, marketing materials, custom signage, and event designs.
Manage content creation, video editing, copywriting, posting strategy, and organic audience growth.
Handle inquiries, estimates, bookings, and client communications.
Build relationships with brands, influencers, event planners, and local organizations.
Launching: Wedding Setup
Launching: First Pop-Up, Gelato Tasting
Launching: Custom Cart Work
Launching: Vintage Jeepster Add-On