Lea Boulbain

Welcome to My Portfolio!

An exploration of creative work, strategic thinking, professional experience, and BA thesis projects.

About Me

I'm a French-American creative and marketing professional with a multicultural background, having attended French school my entire life before pursuing a double major in Design and Public Relations & Marketing at the University of Southern California.

My academic experience combined creative design with strategic campaign development, influencer relations, brand positioning, and marketing tactics.

Professionally, I've worked across a variety of industries, including luxury travel, an aerospace startup, and a social media and events agency specializing in brands and influencers. These experiences have allowed me to develop a versatile approach to creative strategy, marketing, and brand storytelling.

I'm currently applying these skills as the part-time co-founder of Roulé Boulé Gelato, where I lead branding, marketing, content strategy, and client communications while building brand awareness and driving bookings.

My education

Le Lycée Français de LA	French Baccalaureate
University of Southern California	BA Design + PR & Advertising

My work experience

KCMCONNECT	Social Media & Events Manager
ICARUS	Personal Brand & Growth Strategy
BLADE	Integrated Marketing Contractor

My skills

Creative & Design

Adobe Creative Cloud
Graphic Design
Brand Identity & Visual Design
Content Creation
Video Editing
Photography & Art Direction

Marketing & Strategy

Social Media Management
Content Strategy & Planning
Influencer Outreach & Relations
Campaign Development
Brand Positioning
Social Media Analytics

Communications & PR

Public Relations
Email Marketing & Communications
Copywriting
Client Relations
Partnership Development
Media & Brand Outreach

Events & Business

Event Planning & Coordination
Brand Activations
Experiential Marketing
Project Management
Creative Direction
Business Development

Part-Time Experience

I've worked part-time since high school, gaining experience across retail, hospitality, and food service. These customer-facing roles have shaped my customer-first mindset and strengthened my communication, adaptability, problem-solving, and interpersonal skills. They've also taught me the importance of creating memorable experiences, building relationships, and understanding customer needs, all of which continue to influence my approach to marketing and brand strategy.

Abercrombie & Fitch - BRAND AMBASSADOR

Angelini Osteria Palisades - FRONT OF HOUSE SERVER

Ryla - FRONT OF HOUSE SERVER

USC Techops Office - ADMINISTRATIVE ASSISTANT

USC Roski School of Art & Marketing - MARKETING ASSISTANT